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EPISODE 3: The Brand Deal Breakdown — What Brands Actually Want

Ever wonder why some creators land consistent brand deals while others get left on read? Part 3, featuring Christina Westley (former PepsiCo exec), breaks down exactly what makes a creator pitch-worthy.



Main Points:

  • Alignment Over Aesthetics: Your content doesn’t have to be perfect—it has to be aligned.

  • Performance + Personality: Brands want creators who can convert with both data and vibe.

  • Professionalism is Key: Timely deliverables, brand understanding, and platform savviness win deals.


Key Takeaway: Creativity opens the door. Strategy and reliability keep it open.


👑 Featuring: Christina Westley

🚀 Start your partnership journey → HERE

💬 Slack group access → HERE


 
 
 

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